Monday, March 25, 2013

Doing Business with the Nashville International Airport



Wednesday, April 03, 2013 2:00 PM to 4:00 PM
In 2011, Metro Nashville Airport Authority (MNAA) spent over $10 million with area small business for products and services at Nashville International and John C. Tune Airports. Did your small business get a check? MNAA continues to register small businesses to become vendors to provide electrical work, painting, real estate services, HVAC, printing, professional services, catering and other services to these airports. You are invited to attend the “Doing Business With Nashville International Airport” workshop.

Learn how your small business can become a vendor with the Metro Nashville Airport Authority.

Fee: Free

Monday, March 18, 2013

April Seminars



Doing Business With the Nashville International Airport workshop of Volunteer State Community College's Tennessee Small Business Development Center, 2-4 p.m. Wednesday, April 3, 1480 Nashville Pike, Gallatin, TN in the Betty Gibson Hall, Gibson Conf Room 104. Registration is required. Reserve online. www.tsbdc.org. Free.

How to Become Bankable workshop of Volunteer State Community College's Tennessee Small Business Development Center, 3-4:30 p.m. Thursday, April 4, 1480 Nashville Pike, Gallatin, TN in the Betty Gibson Hall, Gibson Conf Room 104. Registration is required. Reserve online. www.tsbdc.org. Free.

Starting a Small Business workshop of Volunteer State Community College's Tennessee Small Business Development Center, 4-6 p.m. Thursday, April 18, 1480 Nashville Pike, Gallatin, TN in the Betty Gibson Hall, Gibson Conf Room 104. Registration is required. Reserve online. www.tsbdc.org. Free.

Financing Your Business With the SBA workshop of Volunteer State Community College's Tennessee Small Business Development Center, 11-12 p.m. Wednesday, April 24, 1480 Nashville Pike, Gallatin, TN in the Betty Gibson Hall, Gibson Conf Room 104. Registration is required. Reserve online. www.tsbdc.org. Free.

IRS Small Business Tax workshop of Volunteer State Community College's Tennessee Small Business Development Center, 9-3:30 p.m. Friday, May 3, 1480 Nashville Pike, Gallatin, TN in the Betty Gibson Hall, Gibson Conf Room 104. Registration is required. Reserve online. www.tsbdc.org. Free

Tuesday, March 12, 2013

Making the Most of Video in Your Business


 Have you noticed how everyone is a videographer now?  Take a look at the next concert, parade, or little league soccer game.  You will see an endless number of video cameras, DSLR cameras, and smart phones recording the event.  We are obsessed with capturing every moment of our life.  I usually catch myself even missing the precious moment live in the hopes of watching it later. 
  
 Sad, I know.
  Oh, and video is the most in-demand content variety online.  You don’t believe me?  Check these statistics from YouTube:
  • Over 800 million unique users visit YouTube each month
  • Over 4 billion hours of video are watched each month on YouTube
  • 72 hours of video are uploaded to YouTube every minute


  Here are a few more interesting statistics ripped from my buddy, Jeremy Scott, owner of Viral Orchard:
  • Americans perform 4 times as many video views as they do Google searches.
  • 80% of users will click on video or images in their search results before clicking on anything else. (webwalkersolutions)
  • Video results have a 41% higher click through than plain text results.
  • Video is 50 times more likely to gain organic page rank with Google than plain text results. (adjustyourset)
  • Video also boosts on-site conversions/sales by 64-85% when included on the product/conversion page.
  But, a majority of searches still don’t have adequate video results to display.  So, how can you use this to your advantage? You can use video in your blogs, testimonials on your website, bios on your website, and ads for your products and services, and this can result in the following:
  1. Better search rankings on Google.
  2. Higher conversion rates, which means more buyers for your products and services.
  3. More social interaction.
  4. More engaged customers who want authenticity.
  So it makes sense that the hot topic from the social media "experts" is video. They say, if you don't have video content on your website in a few years, you will not be on the first page of Google and may not be found at all.   We are not a very patient society.  We want to access information quickly, easily and we want to be entertained.  Therefore, videos are currently the way to go.   And from taking a look around, you can get a jump on the competition by posting brief, informative and entertaining videos to your site and YouTube now.  This will drive more traffic your way and keep people on your site longer. 

Monday, March 4, 2013

March Seminars




Making the Most of Video in Your Business workshop of Volunteer State Community College's Tennessee Small Business Development Center, 2-4 p.m. Tuesday, March 26, 1480 Nashville Pike, Gallatin, TN in the Betty Gibson Hall, Gibson Conf Room 104. Registration is required. Reserve online. www.tsbdc.org. Free.



Starting a Small Business workshop of Volunteer State Community College's Tennessee Small Business Development Center, 4-6 p.m. Thursday, March 28, 1480 Nashville Pike, Gallatin, TN in the Betty Gibson Hall, Gibson Conf Room 104. Registration is required. Reserve online. www.tsbdc.org. Free